Founded in 2016, mideer is a brand focused on the aesthetic and intellectual development of children aged 2-8 with an international diverse culture as its creation background. mideer always adhere to the concept of combining artistic creativity with the world's multiculturalism and helping families and children around the world create a better life through products. mideer put forward ideas that are compatible with art and dialogue with the world. mideer hope that children can through mideer products open the door to the world and feel the beauty of art. mideer toys are now available in 68 countries and regions around the world. mideer has broken the traditional limitations of educational toys on the market. mideer toys enhance children's aesthetic abilities, unleash their unlimited imagination and creativity, and promote the development of multiple intelligences. This meets the growing demand in the current market for educational, innovative, aesthetically pleasing, and high-quality toys. Also filling the blank for toys that incorporate artistic elements. mideer has become the leader in art and innovative toys. Since being founded, mideer has continued to collaborate and co-create with many international artists, including Eric Carle, Tatsuya Miyanishi, Alison Jay, Marion Arbona, Philip Giordano nearly 100 masters.