babybjorn-logo-dubai BabyBjörn is a Swedish family-owned business started in 1961 by Björn and his sister-in-law Elsa Jakobson. Today they are located in 50 countries throughout the world. Their mission – to develop good, functional and safe products for the littlest ones. Their products should also be able to follow babies through their development all the way up to the age of three. BabyBjörn values a high level of personal commitment. They make sure that they not only develop safe products but also provide parents with good information. Their approach has always been to make everyday life easier for families with young children by developing innovative products for children up to the age of three years.